The 2014-2016 Kansas State Fair campaign was an ode to the novelty and fun of attending the fair. Pairing punny headlines with fair food staples, the resulting campaign, which included billboards, radio and the above television spot, brought a little whimsey to the hype.
The television spot was awarded a Silver Telly in 2015, while other campaign elements were honored by the International Association of Fairs and Expos.